第1章 了解网站产品原型
1.1 互联网产品开发流程 ························1
1.1.1 需求分析 ··········································.1
1.1.2 交互设计 ··········································.2
1.1.3 视觉设计 ··········································.5
1.1.4 技术开发 ··········································.6
1.1.5 发布维护 ··········································.6
1.2 互联网产品开发人员配置 ··················7
1.2.1 产品经理 ··········································.7
1.2.2 产品助理 ··········································.8
1.2.3 设计师 ·············································.8
1.2.4 产品运营 ··········································.9
1.2.5 产品开发 ··········································.9
1.2.6 市场营销 ·········································.10
1.3 互联网产品原型的应用 ··················.11
1.3.1 互联网产品原型设计 ··························.11
1.3.2 互联网产品原型的作用 ·······················.12
1.3.3 互联网产品原型的重要性 ····················.13
1.3.4 互联网产品原型的设计技巧 ·················.13
1.4 互联网产品原型的设计流程 ·············14
1.4.1 确定整体结构 ···································.14
1.4.2 确定排版布局 ···································.15
1.4.3 确定功能模块 ···································.16
1.4.4 设计制作原型稿 ································.17
1.4.5 设计交互效果 ···································.18
1.4.6 调试交互效果 ···································.20
1.5 了解网站产品原型的分类 ················20
1.5.1 低保真原型 ······································.20
1.5.2 高保真原型 ······································.22
1.5.3 交互动画原型 ···································.24
1.6 原型设计的常用工具 ······················26
1.6.1 Axure RP ·········································.27
1.6.2 Adobe XD ········································.27
1.6.3 墨刀 ···············································.28
1.7 本章小结 ·····································29
第2章 了解Axure RP 9
2.1 初识Axure RP 9 ···························30
2.1.1 关于Axure RP 9 ································.30
2.1.2 软件下载与安装 ································.31
2.2 Axure RP 9的工作界面 ···················32
2.2.1 了解Axure RP 9 的工作界面 ················.33
2.2.2 自定义工具栏 ···································.35
2.3 页面设置 ·····································36
2.3.1 页面基本属性 ···································.36
实战练习01——使用“页面”面板 ···············.36
2.3.2 页面自适应 ······································.39
2.4 使用Axure RP 9的元件库 ···············40
2.4.1 Default 元件 ·····································.40
2.4.2 Flow 元件 ········································.40
2.4.3 Icons 元件 ········································.40
2.4.4 使用“动态面板” ······························.41
实战练习02——使用“动态面板”制作轮播图片 ·.41
2.4.5 使用中继器 ······································.45
实战练习03——使用“中继器”元件展示商品 ···.45
2.4.6 下载和导入元件库 ·····························.48
2.5 Axure RP 9中的基本交互效果··········50
2.5.1 交互事件 ·········································.50
2.5.2 链接 ···············································.51
2.5.3 元件 ···············································.51
2.6 Axure RP 9中的高级交互效果··········51
2.6.1 设置条件 ·········································.52
2.6.2 添加变量 ·········································.52
实战练习04——使用全局变量设置欢迎页面 ···.53
2.6.3 使用表达式 ······································.56
2.7 使用函数 ·····································57
2.7.1 中继器/ 数据集 ································.58
2.7.2 元件函数 ·········································.58
2.7.3 指针函数 ·········································.59
2.7.4 窗口函数 ·········································.59
实战练习05——使用窗口函数显示隐藏元件 ···.60
2.7.5 页面函数 ·········································.62
2.7.6 数字函数 ·········································.62
2.7.7 字符串函数 ······································.63
实战练习06——使用字符串函数设置关键字搜索 ·.64
2.7.8 数学函数 ·········································.68
2.7.9 时间函数 ·········································.69
实战练习07——使用时间函数显示实时时间 ···.70
2.8 查看原型 ·····································73
2.8.1 快速预览 ·········································.74
2.8.2 预览选项 ·········································.74
2.8.3 生成HTML 文件 ·······························.75
2.8.4 生成Word 说明书 ···························.77
2.9 发布与测试 ··································78
2.10 本章小结 ···································79
第3章 了解Adobe XD
3.1 Adobe XD的简介 ··························80
3.1.1 初识Adobe XD ·································.80
3.1.2 下载和安装Adobe XD ························.80
3.1.3 了解主页屏幕 ···································.81
3.1.4 工作界面结构 ···································.82
3.1.5 使用资源 ·········································.83
3.1.6 使用辅助工具 ···································.84
3.2 Adobe XD的基础工作流程 ··············86
3.3 Adobe XD的基础操作 ····················86
3.3.1 新建、打开和存储文件 ·······················.86
3.3.2 使用画板 ·········································.87
实战练习01——新建和存储Adobe XD 文件 ····.88
3.3.3 导入对象 ·········································.89
3.3.4 创建重复元素 ···································.90
3.3.5 对象的操作 ······································.91
3.4 Adobe XD的基本工具 ····················95
3.4.1 绘图工具 ·········································.95
3.4.2 文本工具 ·········································.95
3.4.3 使用图层 ·········································.96
3.4.4 使用布尔运算 ···································.97
3.4.5 蒙版技术 ·········································.98
实战练习02——使用蒙版遮罩图像 ···············.98
3.4.6 设置描边、填充、投影和模糊 ············.100
3.5 使用Adobe XD完成原型 ··············.101
3.5.1 链接页面 ·······································.101
3.5.2 设置原型首屏内容 ···························.102
3.5.3 使用语音命令创建原型 ·····················.102
3.6 使用Adobe XD导出文档 ··············.103
3.7 本章小结 ··································.104
第4章 设计制作PC端网页产品原型
4.1 PC端网页产品原型概述 ··············.105
4.2 PC端网页设计规范 ····················.106
4.2.1 网页尺寸设计规范 ···························.106
4.2.2 网页文本设计规范 ···························.109
4.2.3 网页图像选择规范 ·····························116
实战练习01——制作网页低保真原型 ············117
4.3 PC端网页配色设计 ····················.121
4.3.1 明确主色 ·······································.121
4.3.2 明确背景色 ····································.122
4.3.3 确定辅色 ·······································.124
4.3.4 协调点缀色 ····································.125
4.3.5 搭配字体色 ····································.127
4.4 PC端网页布局方式 ····················.128
4.4.1 布局方式 ·······································.128
4.4.2 分列布局 ·······································.131
4.4.3 网页构图 ·······································.133
实战练习02——制作网页高保真原型 ··········.133
4.5 PC端网页交互效果 ····················.136
4.5.1 页面的链接效果 ······························.136
4.5.2 文字的描述效果 ······························.139
实战练习03——制作网页交互效果 ·············.144
4.6 PC端网页适配···························.149
4.6.1 适配的方式方法 ······························.150
4.6.2 适配时需要注意的点 ························.150
4.7 本章小结 ··································.150
第5章 设计制作Android系统产品原型
5.1 Android系统的原型设计 ··············.151
5.1.1 Android 系统的碎片化 ······················.151
5.1.2 Android 系统的原型优势 ···················.152
5.2 设计Android系统原型的流程 ········.156
5.2.1 确定框架 ·······································.156
5.2.2 制定全局 ·······································.157
5.2.3 绘制页面 ·······································.157
5.2.4 输出原型 ·······································.158
5.3 Android系统的设计规范 ··············.159
5.3.1 设计单位 ·······································.159
5.3.2 页面尺寸 ·······································.160
5.3.3 组件尺寸 ·······································.161
5.3.4 图标尺寸 ·······································.161
5.3.5 间距规范 ·······································.163
实战练习01——设计制作App 页面的低
保真原型 ···············································.164
5.4 Android系统的文字规范 ··············.168
5.5 Android系统的页面布局 ··············.169
5.5.1 列表式布局 ····································.169
5.5.2 陈列式布局 ····································.170
5.5.3 宫格式布局 ····································.170
5.5.4 卡片式布局 ····································.171
实战练习02——设计制作App 的高保真原型 ··.171
5.6 Android系统的版式设计 ··············.177
实战练习03——设计制作App 页面的交互效果 ·.178
5.7 Android系统的页面适配 ··············.185
5.7.1 适配方式 ·······································.185
5.7.2 整体页面适配 ·································.185
5.7.3 图标适配 ·······································.185
5.7.4 文本适配 ·······································.186
5.7.5 图片适配 ·······································.186
5.8 本章小结 ··································.187
第6章 设计制作iOS系统产品原型
6.1 设计iOS系统的原型页面 ··············.188
6.1.1 确定设计尺寸 ·································.188
6.1.2 指定页面布局 ·································.188
6.1.3 定义内容区域 ·································.189
6.1.4 遵循设计规范 ·································.189
6.2 iOS系统设计规范 ·······················.190
6.2.1 设计单位 ·······································.190
6.2.2 设计尺寸 ·······································.190
6.2.3 组件尺寸 ·······································.191
6.3 iOS系统的文字规范 ····················.191
6.3.1 字体 ·············································.192
6.3.2 字号 ·············································.192
6.3.3 字体颜色 ·······································.193
6.3.4 字重 ·············································.193
实战练习01——设计iOS 系统App 的低
保真原型 ···············································.194
6.4 iOS系统的图标设计规范 ··············.198
6.5 iOS系统的边距设计规范 ··············.200
6.5.1 全局边距 ········································.200
6.5.2 卡片边距 ········································.201
6.5.3 内容间距 ········································.201
实战练习02——设计iOS 系统App 的高
保真原型 ···············································.202
6.6 iOS系统的图片设计规范 ··············.206
6.6.1 图片比例 ·······································.206
6.6.2 图片格式 ·······································.208
实战练习03——设计iOS 系统App 的
交互效果 ···············································.208
6.7 iOS系统的页面适配 ····················.212
6.7.1 向下适配 ·······································.213
6.7.2 向上适配 ·······································.214
6.8 本章小结 ··································.216
第7章 了解标注与输出
7.1 Android系统界面的输出 ··············.217
7.1.1 Android 系统界面标注 ····················.217
实战练习01——使用PxCook 标注效果图 ·····.218
7.1.2 Android 系统界面切图 ····················.219
7.2 iOS系统界面的输出 ···················.224
7.2.1 iOS 系统界面标注 ··························.224
7.2.2 iOS 系统界面切图 ··························.226
实战练习02——使用Adobe XD 导出资源 ·····.228
7.3 项目输出 ··································.229
7.4 本章小结 ··································.230
