基本信息
内容简介
英语词典
《职通商务英语听说教程》的结构
《职通商务英语听说教程》共分三册,除主教材外,还配有《教师参考书》以及MP3录音光盘、电子教案、多媒体学习课件及网络学习资源。
《职通商务英语听说教程教师参考书.3》 分两大阶段使用,第一阶段(第一册、第二册)突出通用商务英语交际技能训练,每册包含10个单元,采用相同的教学模块设计,主题鲜明,学习目的明确。第二阶段(第三册)突出外贸业务工作流程技能训练,全书分为7章,并根据章节特色分为20个单元,每单元根据工作任务的特点分成3个模块,重点突出。
《职通商务英语听说教程教师参考书》采用与主教材配套的单元结构,每单元都提出了教学目标,并提供了参考资料、教学建议、参考答案、听力原文;还针对重点、难点适当加入了丰富的背景材料,方便教师进行课堂教学。
目录
Chapter 1 Seeking forPotential Clients
Unit I First Business Contact 2
Section I Lead-in 3
Section II BusinessScenes 4
Part 1 First Contact 4
Part 2 Discussing in Detail 7
Part 3Potential Client Analysis 11
Unit 2 B2 BCommunication 15
Section I Lead-in 16
Section II BusinessScenes 17
Part 1 Making a Business Call 17
Part 2 Company Visit 21
Part 3 Making a Business Appointment 24
Unit 3ProductPresentation 28
Section I Lead-in 29
Section II BusinessScenes 30
Part 1 AtaFair 30
Part 2 In theShowroom 34
Part 3 TheProduct Launch 37
书摘
When engaging in international business, you must consider the businesspractices and legal requirements of both the buyer's and the seller's country. Yonmust at least become aware of export and import requirements, internationalpayment methods, foreign exchange rules, intellectual property rights, and choiceof governing law and jurisdiction. Parties to a commercial transaction generallyhave the freedom to agree to any contract terms that they desire, but the lawsof your country or the foreign country may require a written contract. In sometransactions, the laws may even specify all or some of the contract terms.
Whether a contract is valid in a particular country is mainly of concern if youhave to seek enforcement. Otherwise, you have fairly broad flexibility in negotiatingcontract provisions. However, you should always be certain to come to a definiteunderstanding with the other party on four basic issues: the goods (quantity, type,and quality), the time of delivery, the price and the time and means of payment.
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